3 MINUTE READ | February 21, 2023
10 Years a PMGer: Price Glomski, SVP of Global Media & Partnerships
Abby manages PMG's editorial & thought leadership program. As a writer, editor, and marketing communications strategist with nearly a decade of experience, Abby's work in showcasing PMG’s unique expertise through POVs, research reports, and thought leadership regularly informs business strategy and media investments for some of the most iconic brands in the world. Named among the AAF Dallas 32 Under 32, her expertise in advertising, media strategy, and consumer trends has been featured in Ad Age, Business Insider, and Digiday.
This month Senior Vice President of Global Media and Partnerships Price Glomski celebrates his ten-year anniversary at PMG. For more than two decades, Price has led global digital advertising programs for some of the world’s most iconic brands. He has helped steer strategic brand investments, evolved business models, and helped executives navigate the ever-changing digital landscape with his unique approach to consultation and media execution.
As a leader within PMG, Price has also been passionately involved in ensuring PMG’s culture is always changing for the better, playing a critical role in developing PMG’s award-winning culture and leading by example.
To celebrate hitting the ten-year milestone, Price took a trip down memory lane, answering a few questions about some of his most memorable moments at PMG.
In a word, it was interesting. At the time, we were less than 20 people, so all the employees sat around these small desk clusters of four to six employees.
For whatever reason, my desk was off by itself, and a few employees thought I was the company’s newest intern. I remember David Gong and Chris Alvares, some of the first employees at PMG, had a lot of fun with the idea that I was an intern and kept that story alive for quite some time.
My first role at PMG focused on building our client services practice while also helping to launch our social and programmatic media practices. As the company grew, I shifted into a business development position in addition to helping lead client strategy. I then spent roughly 18 months developing our emerging media team, which started with marketplace and Amazon services.
Just recently, I shifted back into client services and expanded my media leadership role to oversee global media and partnerships.
I’d say finding a balance between my love for family and my professional aspirations has been a big ‘unlock’ for me. I have three boys under the age of six, which I affectionately call the “G-Unit.” I’m passionate about being present for my wife (Britt) and our little dudes.
The balance I’ve found isn’t perfect and probably won’t ever be, but I see all that has been accomplished over the last 20 years, and I can’t wait for the next 20.
The underlying drive and aspiration. I’m driven by our people and the partners, clients, and everyone we get to interact with every day. I love that we’re a change agent for the industry, and I look forward to continuing to be fiercely competitive and independent.
Many years ago, our CEO George and I were on a business trip in San Francisco, and after we wrapped up our client meetings, we went back to our shared hotel room—due to a very limited travel budget at the time—and discussed the business plans for the launch of a new company.
It was a technology startup George was just beginning to get off the ground based on the business needs we saw with many travel brands, and that night, we landed on the name Koddi. Not only was “Koddi” one of the last five-letter domains available, but the word also means “pillow” in Icelandic, paying homage to the company’s roots in hospitality technology. It’s incredible to think back on that day to see how far PMG and Koddi have come.
The evolution of PMG’s culture and how we are bringing together people, tech, and capabilities that will continue to drive the industry forward. I’ve always seen us as a ‘holding company disrupter’ with a focus on being a true change agent for ambitious brands that are leaning into business transformation.
I’m excited to watch our business lead the way through diversity, sustainability, strategy, changing for the better, building trusting relationships and partnerships, philanthropy and giving, and empowerment. We have the foundation; we have a great group of people—Let’s go.
If there was something I wish I had before I started working at PMG, it’d be more technical knowledge and acumen. I’m continually blown away by our engineers and how our proprietary Alli technology can adapt to the speed of harnessing data and translating it into business insights and media investments that drive impact at scale.
If I could go back in time, I would have taken more ecommerce and engineering courses, with the goal of increasing knowledge share and technology adoption across the company and with our customers. Plus, I think a lot of our technology team, led by Chris Alvares and Chris Davis, our first two employees. I’ve learned a tremendous amount from them over the years.
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