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PMG Intelligence Report: Holiday Kickoff
4 MINUTE READ | September 15, 2022
PMG Intelligence Report: Holiday Kickoff
PMG
PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses business strategy and transformation, creative, media, and insights, along with our proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. With offices in New York, London, Dallas/Fort Worth, Austin, Atlanta, and Cleveland, our team is made up of over 500 employees globally, and our work for brands like Apple, Nike, Best Western Hotels & Resorts, Gap Inc., Kohler, Momentive, Sephora, and Shake Shack has received top industry recognitions including Cannes Lions and Adweek Media Plan of the Year.
As we enter into a holiday season rife with uncertainty, it will be important for brands to plan to remain agile and react to opportunities in real time. While consumer spending has proven resilient in recent months despite supply chain snarls and rising prices, consumers are indicating that they will shift their behavior this holiday season—buying earlier in the season and purchasing less while remaining on the hunt for value.
To guide brands through this holiday season, PMG presents our first Holiday 2022 Intelligence report, featuring:
A 2021 holiday recap of key learnings and performance trends
The latest readout on the state of the advertising and retail landscape
Signals and opportunities for capturing consumer demand and driving sales growth
Access the report now:
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